7 Marketing Basics with Cindy Z

Trade Shows: Getting Back to Live with Cindy Z & Jefferson Davis

July 27, 2021 Cindy Zuelsdorf Season 1 Episode 2
7 Marketing Basics with Cindy Z
Trade Shows: Getting Back to Live with Cindy Z & Jefferson Davis
Show Notes

Thinking about doing in-person trade shows again? Cindy Z talks to Jefferson Davis about getting ROI out of each show you attend. You'll discover:

  • Shows and events 2.0… are we going smaller, different?
  • Should we do the same ol' same ol'... or change it up for the future?
  • What makes trade shows successful?
  • Are we still going to spend 1/3+ of our marketing budget on shows?
  • Should we measure things differently?
  • And don't miss: The number one thing you can do to ensure you get ROI out of your show!

Get in touch with Cindy Z: https://www.linkedin.com/in/cindyzuelsdorf/
Get in touch with Jefferson Davis: https://www.linkedin.com/in/jeffersonadavis/

Jefferson Davis likes to say, “we survived virtual events, but we thrive on live.” Get back to live shows and make the most of them after hearing this episode.

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